Score
WorldFirst
https://www.worldfirst.com/au/
Website
Rating Index
Influence
Influence
A
Influence index NO.1
Contact
Single Core
1G
40G
1M*ADSL
- The number of this brokers's negative field survey reviews has reached 1. Please be aware of the risk and the potential scam!
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Website
worldfirst.com
104.17.92.71Server LocationUnited States
ICP registration--Most visited countries/areasSingapore
Domain Effective Date2000-02-03WebsiteWHOIS.MONIKER.COMCompanyMONIKER ONLINE SERVICES LLC
Genealogy
Relevant Enterprises
YI ZHOU
China
Director
Start date
Status
Employed
WORLD FIRST UK LIMITED(United Kingdom)
ELISABETH JANE DOBSON
United Kingdom
Director
Start date
Status
Employed
WORLD FIRST UK LIMITED(United Kingdom)
JAMES COYLE
United Kingdom
Others
Start date
Status
Employed
WORLD FIRST UK LIMITED(United Kingdom)
Company Summary
| WorldFirst Review Summary | |
| Founded | 2004 |
| Registered Country/Region | Australia |
| Regulation | ASIC (regulated); FCA (Exceeded) |
| Products & Services | Currency exchange, international payments, multi-currency accounts, virtual debit card, mass payments, forward contracts |
| Customer Support | Phone (Australia): 1800 326 667 |
| Phone (NZ): 0800 666 114 | |
| Phone (International): +61 2 8298 4990 | |
| Email: media@worldfirst.com | |
WorldFirst Information
WorldFirst, established in 2004, is an Australia-based, ASIC-regulated financial services organization that specializes in global business payments and currency conversion. Its key features include multi-currency accounts, foreign exchange solutions, and virtual debit cards, all with no continuing maintenance fees, making it suitable for e-commerce businesses and SMEs.

Pros and Cons
| Pros | Cons |
| Regulated by ASIC | Primarily tailored to businesses, not individuals |
| Free multi-currency account and same-day transfers | |
| Transparent and capped FX conversion fees | |
| Long operational history |
Is WorldFirst Legit?
WorldFirst is a regulated financial institution. The Australian Securities and Investments Commission (ASIC) has approved World First Pty Ltd as a Market Maker. This licence is active and valid.
Furthermore, the UK Financial Conduct Authority (FCA) granted it a payment services licence. However, its current FCA status is “Exceeded”, implying that the license may no longer be active or in compliance.
| Regulated Authority | Current Status | Regulated Country | License Type | License No. |
| Australian Securities and Investments Commission (ASIC) | Regulated | Australia | Market Maker (MM) | 000331945 |
| Financial Conduct Authority (FCA) | Exceeded | UK | Payment License | 900508 |


Products and Services
WorldFirst is clearly positioned as a B2B (business-to-business) solution, with a focus on cross-border payments, foreign exchange services, and account management for worldwide trade.
| Product/Service | Features | Supported |
| Multi-Currency Accounts | World Account – for global business needs | ✔ |
| Marketplace Collection | Get paid by Amazon, Etsy, Shopify, etc. | ✔ |
| Client Invoicing | Receive payments directly from clients | ✔ |
| Fund Transfers | Send funds to business partners or suppliers | ✔ |
| FX Services | Spot contracts, forward contracts, firm orders | ✔ |
| World Card Payments | Pay using World Card | ✔ |
| Corporate Payments | Solutions for importers/exporters | ✔ |
| China Payments | Direct payments into China | ✔ |
| Team & Account Management | Admin tools for internal teams | ✔ |
| Software Integration | Integrate with accounting systems like Xero | ✔ |

WorldFirst Fees
WorldFirst's rates are often lower than industry standards, particularly for organizations that handle cross-border payments and FX. The majority of essential services are free, and where costs do apply (for example, currency exchange), they are clearly capped or maintained to a minimal percentage.
| Service Category | Details | Fee |
| Account Opening & Maintenance | Open and maintain World Account | 0 |
| Local & Global Currency Accounts | 20+ currencies | |
| Ongoing Account Fees | Unlimited users, team management | |
| Dedicated Support | Phone, chat, and email support | |
| Receiving & Holding Payments | Receive payments from marketplaces/clients | |
| Fund Your Account | From personal or business account | |
| Hold Funds | Up to 20+ currencies | |
| Payments & Currency Conversion | Local AUD/NZD payments | |
| Other Currency Payments | Local/cross-border (non-AUD/NZD) | From 0.4%, capped at AUD 15 |
| Payments to Other World Accounts | Anywhere, instant | 0 |
| Payments to 1688 | Instant to suppliers | Up to 0.8% |
| FX for Major Currencies | USD, EUR, GBP, AUD, CAD, JPY | Up to 0.6% |
| FX for Minor Currencies | 40+ currencies | From 0.67% |
| Forward Contracts | Risk management solution | Up to 0.2%/month |
| Full Value Transfer (FVT) - USA/UK/EEA | Ensures full amount is received | 0 |
| FVT - Other Countries | Fixed AUD 25 | |
| World Card (Debit Card) | Application, 25 users, usage | 0 |
| Currency Not Held in Balance | FX conversion at WorldFirst or Mastercard | Up to 1.5% |
| Tools & Integrations | Mass payments, Xero, NetSuite integration | 0 |

Keywords
- 15-20 years
- Regulated in Australia
- Regulated in United Kingdom
- Market Maker (MM)
- Payment License
- Self-developed
- Global Business
- Suspicious Overrun
- High potential risk
Wiki Q&A
Given the available reviews and your evaluation, what is your assessment of WorldFirst's trustworthiness?
From my standpoint as an experienced trader, WorldFirst presents a mixed picture when it comes to trustworthiness. Its regulation under Australia’s ASIC and its lengthy operational history initially gave me a sense of confidence. Having ASIC oversight has historically been a sign that a broker must adhere to certain legal and operational standards. WorldFirst’s structure also appears highly tailored to businesses and e-commerce operators, with transparent fees for most services and a focus on global payments rather than spot retail forex trading. However, my deeper investigation raised significant concerns. Notably, there are multiple user reports of sudden account locks and demands for large “risk funds” or “unfreezing deposits” as a prerequisite for withdrawing funds. These demands—such as requiring $5,000 or even $10,000 to access one’s own money—are not standard industry practice and frankly set off alarm bells for me. The difficulty users faced when trying to escalate or resolve these disputes further erodes my confidence. I am always cautious about any broker where account access can be restricted and communication is not transparent or readily available via multiple verified channels. In short, while WorldFirst is officially regulated and has some positive client feedback, the repeated, unresolved withdrawal issues reported by multiple users would make me personally extremely cautious about placing significant funds with them. For me, transparent processes and the ability to withdraw funds without arbitrary conditions are non-negotiable prerequisites for trust.
Which types of trading instruments does WorldFirst offer, such as forex, stocks, indices, cryptocurrencies, or commodities?
As an experienced trader, I’ve learned to scrutinize each broker’s core offerings and regulatory footing before considering them for either personal or business use. With WorldFirst, what stands out most clearly from my research and review is that their platform is not structured as a typical multi-asset trading environment. WorldFirst specializes in business-centric services, primarily geared towards international payments, currency exchange solutions, and multi-currency accounts. While they are regulated by ASIC in Australia and previously had FCA approval in the UK (though that status appears to be lapsed or exceeded), their focus is almost exclusively on cross-border payments, spot and forward FX contracts, and risk management tools aimed at SMEs and e-commerce operators. I was unable to find any evidence that WorldFirst offers trading in stocks, indices, cryptocurrencies, or commodities. Their listed services center around exchanging and managing dozens of fiat currencies, mass payments, and integrations for streamlined business operations rather than speculative or derivative trading. For me, this makes WorldFirst unsuitable if you’re seeking leveraged CFD or multi-asset trading; it simply doesn’t cater to that market. In summary, WorldFirst’s offerings are limited to forex in the context of business payments and do not extend to the broader spectrum of instruments like equities, indices, or crypto. This distinction is important to understand so traders like myself can match our needs with the appropriate provider.
Can I trust WorldFirst as a reliable and secure broker for trading?
As a trader who places a premium on regulatory oversight and platform transparency, I took a close look at WorldFirst. They are regulated by ASIC in Australia, which certainly adds a layer of credibility for me. The fact that they have over 15 years in operation and offer clearly outlined, capped fees is reassuring, especially for those who frequently handle international payments. However, my confidence became mixed after examining user experiences. I noticed multiple withdrawal complaints, specifically accounts being locked and demands for additional “risk fees” before funds would be released. This is deeply concerning. In my experience, any broker that restricts withdrawals or asks for unexpected payments after depositing or trading deserves extreme caution. Moreover, while WorldFirst is positioned as a B2B payment solution with robust features for cross-border commerce rather than classic forex trading, their business focus might not perfectly suit individual traders like myself. The UK payment license is also marked as “Exceeded,” which means I have to question the ongoing reliability of their regulatory status outside Australia. For me, strong regulation is only as meaningful as the broker’s conduct toward client funds in practice. Based on what I’ve learned, I can’t ignore the consistent red flags about fund access. Despite a seemingly strong regulatory backbone in Australia, if I were considering placing significant capital, I’d proceed with considerable caution and consider alternatives with flawless withdrawal histories and clearer individual trading support. For me, full trust requires not only regulation but also proven client fund security in practice.
How do the different account types provided by WorldFirst compare to one another?
Drawing directly from my experience as a trader and after careful research into WorldFirst, I found that their service model is quite distinct from most retail forex brokers. WorldFirst does not offer the typical tiered trading account types that many forex traders might expect, such as standard, ECN, or VIP accounts. Instead, the accounts are designed primarily for businesses, providing what they call “multi-currency accounts” intended to streamline cross-border payments, currency conversion, and business funding needs. For me, this means the comparison is less about different trading account levels and more about the integrated functionality offered to global SMEs. The main offering—World Account—allows users to hold, send, and receive payments in over 20 currencies with no ongoing maintenance fees. Features like marketplace collection, client invoicing, mass payments, and integration with tools such as Xero or NetSuite are geared toward operational efficiency for companies, not trading flexibility for individuals. From a risk management perspective, while the platform advertises capped and transparent fees—which can provide cost clarity—there have been several user complaints about account holds and withdrawal difficulties, citing requests for additional funds to unlock accounts. This raises a cautionary flag for me, especially when dealing with substantial sums. Ultimately, if you’re seeking a traditional forex trading experience with varied account options, WorldFirst’s business-focused model may not align with what most retail traders need. Their offering serves international payment and business FX needs, and traders should approach with measured expectations and always prioritize security and regulatory compliance.
User Reviews 6
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葉翰隆
Taiwan
I though it was a foreign exchange platform but my account was locked when I withdrew. It asked me to pay $5000 as the margin but I could only contact it on line. I’m not sure about whether I could get the margin back.
Exposure
蘇義盛
Taiwan
Unable to withdraw. The platform asked me to deposited $5,000 for risk fee. This made no sense. We were just investors, and unable to control withdrawals and deposits on the platform. I supposed it was a fraud platform. Only the official customer service responded. No telephone. I still had $25,124 in my account, but was unable to withdraw.
Exposure
蘇義盛
Taiwan
Customer service reply: Hello, the company informed that because the technical department detected an abnormal problem with your account, which might be stolen. So the withdrawal did not pass the review, and you need to pay $5000 risk fund . Question: I did not operate abnormally, and the withdrawal of $20,572 was unsuccessful. The customer service asked me to pay $5,000 because of improper operation. Is this reasonable?
Exposure
FX1485573802
Philippines
WorldFirst has been my go-to for international transfers. It's reassuring to know they're regulated by ASIC and registered with AUSTRAC. Transferring money is hassle-free, and they're pretty clear about any fees involved.
Positive
Alfred
Indonesia
Honestly, WorldFirst could be given 5 stars, but my funds have not arrived until now, since it has been five days. I am writing this review while waiting…
Positive
蘇義盛
Taiwan
Customer service replied and asked me to pay $10,000 to unlock the deposit. Because the financial regulatory authorities have stricter requirements of account and asset security, there requires more deposits. There are no clear regulations on the platform. It seems unreasonable to withdraw the unfreezing deposit.
Exposure